Create something people can feel
From private orders to commercial spaces, let’s collaborate to create one-of-a-kind tufted pieces for you or your brand.
Whether it’s an intimate gift, a rug of your logo, a statement piece for a restaurant, or a pop up installation, let’s make your space a little bit—well, fluffier.
what is tufting?
Tufting is a textile technique where yarn is punched through a stretched backing fabric using a tufting pistol. The result? A custom rug that can be cut, carved and even sculpted.
Unlike flat print or vinyl, tufted work has depth and texture. It’s soft, dimensional and physical. It absorbs sound. It invites touch and can be mounted on walls, laid on floors, hung in windows, even wrapped around structures.
Functional rug or artwork?
square or any shape you can imagine? You decide
What’s possible?
Because everything is made to order, scale and finish are flexible. Pieces can be subtle and refined or bold, playful and even messy. They can sit flat against a wall or floor, or push into three-dimensional space.
If you’re working in retail, hospitality or events, tufting adds something digital surfaces can’t: texture, warmth and touchable art.
Tufting can be used to create
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Turn your storefront into something people stop for. Tufted elements add texture, colour and depth that stand out from flat vinyl or print. Or create custom signage and artworks in your restaurant, shop or bar to elevate your experience to the fluffy dimension.
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If you’re an agency or brand, tufting is the perfect way to create tactile installations for launches, activations and temporary spaces. Logos, slogans and graphic elements can be translated into soft, dimensional pieces that guests can’t help but touch.
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Mark a milestone with a personalised textile piece. From names, dates, shared symbols to personalised interpretations of a story you want to honour.
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Create a fluffy version of your logo, a unique wall piece that lays flat or wraps around corners and columns.
Design textured backdrops for photoshoots, press moments or gallery displays. Tufted surfaces add depth and interest and can bring your concepts to life.
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Hotel or interior decorator? Impress your clients and guests with custom hand-created pieces, made to order right in Berlin, Germany.
How it works
Get in touch
Send an initial enquiry via the form below and let’s chat
define the brief
Together we’ll discuss the idea, sizing, location, timeline and budget estimation
Initial ideas
I’ll prepare a short proposal along with a quote.
Time to tuft
Production begins by hand. We’ll send you update photos. The pieces can be collected in Berlin or delivered for a fee
Lead times depend on scale, complexity and availability. Rush projects may be possible. A 50% deposit is required to start production.
about
chad wright
I’m Chad Gordon Wright, a Berlin-based textile artist working primarily with tufting, alongside embroidery, felting and mixed textile processes.
I approach tufting as both an accessible craft and a sculptural art practice. initially self-taught, I’ve exhibited in Berlin and south korea, where I further trained.
Alongside my studio practice, I run tufting workshops and collaborate with creative teams to develop custom pieces for specific contexts. I like projects that are thoughtful, tactile and just slightly unexpected
Tell me more
Share whatever you can about your project and let’s discuss.
